Our latest logo design project was something that commissioned by PlaceVine, a Philadelphia-based company that runs in the art and entertainment business. As a growing company that has been lucky enough to work with several notable overseas clients, PlaceVine would be the first logo design that we did remotely. And doing a project with these guys has been fun, fast, and a brand new experience for us altogether.
For PlaceVine, as a true believer of the term “less is more”, we redefined the elements required for this logo to its simplest form. The circles are actually simplified shapes that form film rolls, resembling those on top of movie cameras. Add them up with a matching type, an organic look and color that reflects the name and the philosophy behind it, and there we go, a complete identity for a new startup company that will hopefully, create a bold statement in their business.